Nucleus Audience AI clusters up to 2,000 micro-audiences based on their real-time engagement, allowing content platforms to measure, engage, and increase the value of their audiences.
Unlock your engagement
Segment your viewers by their value and risk of leaving to guide your content strategy, and keep your viewers hooked.
Enable targeted AVOD and SVOD to maximize conversions with the Nucleus’ AI driven subscription module.
Let your advertisers know how engaged your viewers are on a content specific level for higher paid advertisements.
If you treat your users as one large group, you will likely lose them. Nucleus breaks down your users based on their complex engagement patterns and groups them into up to 2,000 micro-audiences.
Understand each audience’s unique health condition and how the audience interacts with your platform. Get to know how important they are to your streaming platform.
Understand how valuable each audience is to your platform, so you can prioritize audiences with the most value to your business.
Understand how likely each audience is to leave or unsubscribe from your streaming platform, so you can work on catching them before they do.
Understand when content performs best with each micro-audience, so you know what you should add, keep, or remove.
Understand how each audience subscribes, so you know how and when to upsell subscriptions.
Nucleus AI is designed to enhance the advertising experience. It measures real-time user engagement, segments user into micro-audiences based on engagement and interests, and shares this data in real time.
Our system constantly analyzes user interaction and provides a quantifiable score, allowing advertisers to determine the optimal moment to target users for maximized engagement.
Micro-audiences are specific segments of users grouped by similar engagement patterns and interests. This granular segmentation allows for more personalized and relevant advertising.
We prioritize user privacy. While we segment users based on their behavior and interests, we never share personal identifiers or sensitive information, and always make sure the streaming platform has consent to collect data.
Absolutely! Nucleus AI is built to fit seamlessly into the current advertising ecosystem. Our platform complements and enhances existing tools by providing real-time insights and advanced targeting capabilities.
Real-time data ensures you're always working with the latest insights. This immediacy allows for quick adjustments, ensuring campaigns remain relevant and effective.
Engaged-targeting lets advertisers present their ads precisely when users are most engaged, leading to reduced ad waste and improved ROI.
Hyper-targeting allows advertisers brands to direct their campaigns to specific micro-audiences based on their engagement and interests. This level of precision leads to more resonant ads resonating with their audiences and improved audience satisfaction.
Nucleus delivers advanced infrastructure for your data, making sure the data collection and analysis is done. We make sure you and advertisers always have access to the latest insights.
Contact our sales team to discuss your needs and how Nucleus AI can be tailored to your specific requirements.
Singapore (HQ): 1 George St, Level 10, Singapore 049145
Copenhagen: Amaliegade 6, 1256 Copenhagen, Denmark